Online Keyword Research Tool Review: Does the Moz Keyword Explorer Tool Work? Video
Online Keyword Research Tool Review: Does the Moz Keyword Explorer Tool Work?
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00:44 Why is keyword research important?
02:02 How to use the Moz Keyword Explorer Tool
03:34 How Easy and Effective is it to Use Moz Keyword Explorer?
07:32 Cost of Moz Keyword Explorer
08:57 Summary and Recommendation
In this video I will do a review of Moz’s keyword research tool, Keyword Explorer. After using Keyword Explorer for several weeks on trial, I will share and illustrate some of the cool features of this keyword research tool. I will also reveal its ease of use, effectiveness and cost. I will end this review on my overall summary and recommendation.
Why is keyword research important?
If you plan to use a search engine optimization or SEO strategy for your websites or videos, keyword research is the very beginning of actual work your should do. How else can you know what your potential audience, customers, prospects and leads will want if you don't research to find out what they want. A good business relies on satisfying the needs of its audience. Keyword research is the systematic gathering of keywords and phrases your audience uses to search for answers to their problems online.
How to use the Moz Keyword Explorer Tool
Moz keyword explorer tool is actually quite simple to use. Simply enter your seed keywords into the tool and it will proceed to list out hundreds of keywords either related to your keyword, an exact seed match, or even questions surrounding your keyword.
How Easy and Effective is it to Use Moz Keyword Explorer?
The tool has a small learning curve to understand best how to use it but nothing you can't pick up as soon as you get to work. Moz has a series of analysis tools for your keywords such as difficulty to rank, volume search ranges, opportunity to rank and others that make it a very simple but effective online keyword research tool.
Cost of Moz Keyword Explorer
The cost isn't cheap. The lowest package is $99/month and the amount keyword searches available isn't a lot either.
Summary and Recommendation
I definitely liked the Moz Keyword Explorer tool and loved all the long tail keywords I was finding as well as the ease and effectiveness of the tool overall. I'm not a huge fan of the price however, even though you do get a suite of online marketing tools as well. Overall it is worth trialing out for yourself to see if its worth it in your online business.
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Online Keyword Research Tool Review: Does the Moz Keyword Explorer Tool Work?
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